Turning a local business challenge into a digital opportunity.

Dara Thai Spa is a Thai massage and beauty business based in Stone, Staffordshire. During lockdown, I offered pro bono business consultancy to help the local business overcome its challenges and strengthen its digital presence.

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After identifying their key pain points, I redesigned their website and introduced an online booking system. The aim was to create a stronger and more professional brand presence, improve their visibility in Google search and make appointment management more efficient.

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The project combined business strategy, website design, customer experience and digital marketing, creating a more effective online journey for both the business and its customers.